This issue of Men's Health is a conventional cover, it has the familiar hegemonic male, Chris Hemsworth, muscley, goodlooking, tight fitting t-shirt, the pose is generally the same a lot of the time, arms folded and standing on an angle. The cover shows the powerful sell lines, including numbers '2,137 New Health, Fitness, Sex & Nurtition Tips!' 'More Power Instantly!' strong words are used to make the male feel powerful. The same colours are used and sex is mentioned on the top line, saying that this magazine can help you improve it. This is a typical Men's Health cover, showing a typical hegemonic male.
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